What is The One Thing Your Dealership Website is Missing?
Auto Dealer Websites to become a Social Dealer Technology Has Benefits Technology and advancements in Social Media API's allow some very exciting things to take place in your dealership website. A social media login on a dealers website will allow automotive advertising companies like ours to gather extensive social and demographic data on car shoppers …
Read moreWriting Effective Content for Your Dealership’s Website
Ever get that sinking feeling that your auto dealership's website looks just like every other dealership's site? You're not alone--just look at every other dealership using some generic provider for their site. A website refresh is going to take a substantial amount of time and development, but if you can edit the text content, there …
Read moreGrading Your Dealership’s Competition
In marketing for auto dealers around the country, we spend time analyzing their competition to see how they’re doing with everything from social media marketing to website lead management. In order to beat your competition out in sales, your dealership needs to take the time to look at what competitors are doing. Here are a …
Read moreThe Time is Here, and It is Growing at Mach Speeds
This weekend, I was comparing website analytics for 2010 vs 2009 for one of our dealers, which got me to thinking about how 2009 compared to 2010. Before I knew it, I was digging into analytics for 2008 and 2007. Limiting myself to just one dealer's analytics could taint my findings with the improvement of …
Read moreDrive Car Shopper Leads with Landing Pages
I've been looking at several car dealership websites recently and found that many of them are packed with so much content that the average user doesn't even know where to go. Sometimes dealers throw in so many features onto their websites that they completely miss potential leads who are looking for a specific model and …
Read morePotratz Unveils Goldstein Auto’s New Website
Potratz Automotive Advertising recently unveiled their newest automotive website design for Goldstein Subaru Buick GMC Chrysler Jeep Dodge Mitsubishi. Potratz Automotive Advertising redesigned Goldstein Auto Groups website, http://www.goldsteinauto.com, using the latest features in automotive website design and technology. The site is built with many customizable features that provide visitors with experiences that are unique from …
Read more
