Fixed Ops Marketing for Auto Dealerships

Do you have a plan in place to market the service center at your dealership? Often car dealers focus on sales but sometimes can miss opportunities to keep customers coming back to the dealership for service, parts, and body work. At Potratz, we seek to make dealers profitable in every area, including service.

We develop a comprehensive plan that organizes automotive service promotion for months in advance. We push service specials aggressively through social sites such as Facebook and Twitter and also offer incentives for people who check-in via location based sites like Foursquare and Facebook Places. We integrate mobile marketing as well including building and growing a database of mobile numbers that we can push specials via text message.

Also, we maintain service content on your website which is frequently updated to reflect seasonal maintenance, manufacturer promotions and specials you wish to run.