Service Marketing

Automotive Email Marketing Tips

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Increase Open Rates for Your Automotive Email Marketing Campaigns The shotgun approach to automotive email marketing is the best way for your dealership’s message to end up being marked as spam.  Working with our dealers we have found that targeting email messages to customer based on their specific vehicle models tend to have higher open …

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Marketing your Dealership’s Service Center

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Marketing your Dealership's Service Center How much of your dealership’s advertising budget goes into promoting your Service Department? Often times it seems that Car Dealers put so much time into getting the Front End ready for Lights, Camera and Action that the Back End gets neglected. Promoting your Service and Parts Center as well as …

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